Build a Campaign Tracking URL
Enter a landing page and campaign details to generate a properly encoded UTM link.
Campaign URL
Common UTM Parameters
- Source: where traffic comes from
- Medium: the channel, such as email or social
- Campaign: the promotion or project name
- Term and content: optional detail for keywords or variations
Related Website & SEO Tools
UTM Link Builder FAQ
Do UTM links affect the destination page?
No. They add tracking parameters while keeping the same landing page.
Should UTM values contain spaces?
The builder safely encodes spaces, but consistent lowercase names with underscores or hyphens are easier to analyse.
Should internal website links use UTM tags?
Usually not. Internal UTM links can overwrite the original campaign attribution in analytics.