Free Markup Calculator
This markup calculator helps you work out selling price, profit and markup percentage from a cost price. It can also calculate the markup percentage if you already know your selling price.
It is useful for small businesses, retail pricing, reselling, quotes, side hustles and anyone trying to price things without poking random numbers into a spreadsheet and hoping for the best.
How To Use This Markup Calculator
Choose the calculation type, enter your cost price and either a markup percentage or selling price, then click Calculate Markup.
Markup vs Margin
Markup is based on the cost price. Profit margin is based on the selling price. They are not the same thing, even though plenty of people use them interchangeably and then wonder why the numbers look weird.
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Markup Calculator FAQ
What is markup?
Markup is the percentage added to your cost price to reach your selling price. For example, if something costs £10 and you sell it for £15, your profit is £5 and your markup is 50%.
Is markup the same as profit margin?
No. Markup is based on cost price. Profit margin is based on selling price. The numbers can look similar but they are calculated differently.
Can I use this for product pricing?
Yes. It is useful for retail pricing, service pricing, handmade products, reselling, trade work and general business pricing decisions.